Dreamer. Doer. Achiever. Maker.
I am a highly qualified cross-channel creative, tech and marketing professional helping businesses and organizations build indelible communications strategies reinforced with experience in creative direction, design, marketing, technology, project management, team management and budgeting.
The fast-paced, always changing fields of advertising and marketing is where I live. Critical thinking, timely project management, technical prowess, along with a healthy dose of ‘analytical strategery’ are skills that I bring to the creative process on a daily basis. These skills, along with my expertise in written and verbal communications, have made me a desirable vendor to many clients. By applying these attributes, I can provide direction to any team of creative professionals by defining goals and tasks, choosing appropriate media, simplifying messaging, and developing dynamic campaigns. Above all, my creative vision and easy-going personality are my greatest assets.
My experience spans the gamut of creating integrated strategies for clients in the tech, automotive, non-profit, global chemical manufacturing, healthcare, financial, business to business, business to consumer, retail, philanthropic, higher education, light manufacturing and industrial fields, and many more. Either within a team environment or individually, I excel at spearheading multiple campaigns and developing strong marketing strategies, creating unique brand identities and servicing the client as a patient listener and visual interpreter — all with an acute attention to detail.
Skills
Creative Direction / Design + Art Direction / Marketing Strategies / Digital Strategies / Branding + Corporate Identity / UI Design + Wireframing / Website Design / Web Banner + Web Ad Design / Social Media Strategies / Broadcast Creative / A/V Scriptwriting / Audio + Video Editing / Packaging / Event Promotion / Trade Show Environments + Displays / Traditional + Digital Illustration / Interactive Presentations / Copywriting / Sound Design / eBlasts / Adobe CC Software / MS Office / Character Design / Animated GIFs Visual Identity Systems / POP Displays
Software Skills
Adobe Photoshop CC2021 / Illustrator CC2021 / InDesign CC2021 / Acrobat / Lightroom / Bridge
Basic HTML / MS Office – Word, Powerpoint, Excel / Prezi / Wrike / Percolate (CRM) / BaseCamp
Familiar with: Adobe Premier Pro CC / AfterEffects / WordPress / Joomla
Clients
Kellogg's
Michigan State University College of Natural Science
Michigan State University Department of Agriculture and BioResearch
Dow Chemical Company
Dow Corning
Driv – MOOG, Fel-Pro, Rancho, Wagner, Champion
Pep Boys
PUSH22
A. Schulman
Communities First, Inc.
C.S. Mott Foundation
Midland Brewing Company
Genesee County Parks
Spearmint Media
Sloan Museum
PolyOne
Garage Gurus
Ascension - Genesys
Sika Corporation
McLaren Health
American Lung Association
Northern Michigan Regional Hospital
Community Foundation of Greater Flint
The Coffee Beanery
Memorial Healthcare
University of Michigan - Flint
Styron
Flint Institute of Music
Flint Symphony Orchestra
Flint School of Performing Arts
Flint Youth Theatre
New Media Graphics
Dort Federal Credit Union
ATI Group
Dee Cramer, Inc.
Crim Festival of Races
Schaller Group